To make visible the lives and passions of spirited and intelligent women in contemporary and past societies as they search for love.

Saturday, January 8, 2011

New Year Bromelaid


My New Year’s Rant

December was the bug push to cajole, entice, and lure the public into the frenzied world of buying. To hand over whatever cash you had left at the end of the year. Not to mention the siren lure for us to overeat and overindulge.

January is all about tossing out accumulated “things,”and melting unwanted weight. Retail stores offer plastic storage containers, storage shelving, exercise equipment, and anorexic looking self-help experts spew out their mantras on TV.

The weight loss meme is an absurd contradiction focused towards Valentine’s Day (a month away) with shelves already jammed full of candy and chocolates. Beware, chocolates aren’t what they used to be. Check the label and you will find corn syrup and “chocolate flavored” ingredients. Nary a mention of the real stuff –coco butter.

Personally, I feel as if I am walking onto a theatrical stage where the props department work at a feverish pitch behind the scenes to redecorate the space with the next scheduled items. This literally happens overnight! Poof. All the garish red and green blinking lights of Christmas are gone. Poof. Here comes Valentines. Poof. On to the next scheduled marketing ploy.

All this activity brought to us by corporate gangsters determined to frame our reality to their goals and agendas. Frankly, I find it all boring and worse than banal. It is disgustingly predictable. And it’s become a shrill cheap process which so many of us (I suspect) see through to what’s really behind the curtain. It’s a fraud, a willful engineered trick, which leaves us feeling frustrated and bored. I also suspect many of us make a conscious decision to ignore and stay away from the lure to consume things.

It should be no surprise why people want to hibernate with a good book and ignore the predictable world of commercial blandness. I don’t know of any mall or grocery store which can offer me a trip to an imaginary world where I get an adrenaline rush caused by a riveting adventure with great characters; and at the same time cuddle up with warm loveable Pugs.

Cheers towards a Happy New Year!